Wednesday, May 5, 2010

Final Project

Proposal
For my final project, I decided to work with Chris Smith. We decided that we wanted to do some kind of commercial and found inspiration through a Gatorade commercial that we found on YouTube. Although we greatly enjoyed the Gatorade commercial, we really wanted to make something completely different, and add some comedy to it. We decided to make a Mountain Dew commercial instead. We did this for a couple reasons; Mountain Dew is the "gamer's drink" and we really wanted to incorporate gaming into our film.

Storyboard


Production Log
We decided to film everything in my room in Norsworthy. All of the props necessary for the video were already located in my room. Filming was very easy and simple, since we already knew what we wanted to shoot. It took about an hour and a half to film all the required shots.
When it came down to editing, we made a rough cut of all the major shots, without lining them up to the beats of the song we picked. When we went back, we made sure that we had all of the beats matched up with a mark. I did this by tapping the "m" key to the beat of the song in Final Cut Pro. From there, we simply selected the order of the shots.
When it came to the end, we decided to Photoshop a couple of images to add the finishing touch to our video. I did so by Googling the Mountain Dew font, and creating my own layer style to match that on the logo.

Self-evaluation
We are extremely satisfied with he way the video turned out. We have received nothing but positive feedback. The only thing that I would like to change about the film, would be the lighting. Our video really has terrible lighting, but I guess that is expected. All we used for light was a small desk lamp which did a barely decent job. Other than that, I really liked the outcome of our final project.